IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BUYING BEHAVIOUR: A DESCRIPTIVE STUDY | International Re Academia.edu is a platform for academics to share research papers. ... CASIRJ Volume 5 Issue 2 [Year - 2014] ISSN 2319 – 9202 IMPACT OF CELEBRITY ENDORSEMENT ON CONSUMER BUYING BEHAVIOUR: A DESCRIPTIVE STUDY Ms. Jyoti Kasana ...
Journal of Consumer Behaviour - Wiley Online Library Experiential response and intention to purchase in the cocreative consumption of music: The Nine Inch Nails experiment. Jean-Julien Aucouturier, Marketa ...
Journal of Consumer Behaviour - All Issues - Wiley Online Library Journal of Consumer Behaviour. © John Wiley & Sons, Ltd. Cover image for ...
Journal of Consumer Behaviour The Journal of Consumer Behaviour aims to promote the understanding of consumer behaviour, consumer research and consumption through the publication of ...
Journal of Consumer Behaviour - All Issues - Wiley Online Library 2015 - Volume 14 Journal of Consumer Behaviour 2014 - Volume 13 Journal of Consumer Behaviour 2013 - Volume 12 Journal of Consumer Behaviour 2012 - Volume 11 Journal of Consumer Behaviour 2011 - Volume 10 Journal of Consumer Behaviour 2010 - Volume ...
IMPACT OF PRODUCT PACKAGING ON CONSUMER’S BUYING BEHAVIOR | Rizwan Raheem Ahmed - Academia.edu Academia.edu is a platform for academics to share research papers. ... © European Journal of Scientific Research, Vol. 122, No 2 ...
Organizational Behavior and Human Performance Journal Impact Factor & Description - ResearchGate Journal » Organizational Behavior and Human Performance. Locate articles and query publisher details. ... [Show abstract] [Hide abstract] ABSTRACT: This research examined the influence of perceived competence in moderating the relationship between role ..
Journal of Consumer Behaviour - Wiley Online Library Impact Factor: 0.851 ... 2015 - Volume 14 Journal of Consumer Behaviour · 2014 - Volume 13 Journal of Consumer Behaviour · 2013 - Volume 12 Journal of ...
Journal of Customer Behaviour Impact Factor & Description ... The Journal of Customer Behaviour is a double-blind peer-reviewed journal, designed to bridge the perceived gap between consumer behaviour and ...
Academic Journals - Behavioral Economics .com Sources: Journal websites (edited for length) and impact-factor.org ... interpersonal and group decision making, including consumer behavior and behavioral ...
